All web designers who are worried about search engine optimization (SEO) ought to take time to learn about rerouting websites. Due to the fact that incoming links to a websites consider greatly in search engine ranking formulas, recognizing how to keep the SEO benefits of those web links using redirection when a page is removed or permanently relocated is crucial to enhancing a website.
What does it imply to redirect a website?
Usually when an internet internet browser or online search engine crawler requests a page at a certain LINK on your internet site, the internet server where your website is hosted attempts to find the page at that URL to make sure that it can return the matching HTML to the requester. If the website exists after that the web server returns the HTML required to render the page along with a 200 HTTP standing in the header of the feedback. The 200 status notifies the asking for web browser or spider that the page was found and its HTML was returned.
Occasionally websites on a site need to be erased or permanently moved to a new place. When this scenario develops, the web designer has basically two choices:
Enable all future ask for the old web page to return a 404 HTTP standing showing that the web page might not be discovered.
Cause the web browser or search engine spider to ask for the page making use of a brand-new URL.
It is this latter option that is described when individuals speak of rerouting web pages.
Usual approaches of website redirection
There are a number of methods that can be made use of to reroute ask for an old websites that no more exists. The most typical approaches of rerouting web pages are:
the meta refresh component
the 302 momentary redirect
the 301 permanent redirect
Each of these redirection techniques will lead to the browser or spider asking for a brand-new web page so that your site does not lose traffic as the result of removing or completely moving a web page. However, the three methods supply differing degrees of effectiveness from a SEO viewpoint.
Redirection with the meta refresh element
The meta refresh component serves for rerouting pages on sites that do not sustain 301 as well as 302 redirection. This is commonly the instance with sites hosted at cost-free webhosting business. This approach of redirection can be utilized also when HTML is the only device offered for redirection.
Essentially, izrada web trgovine the web designer includes a meta refresh element to the head of the web page located at the old LINK. This meta refresh element has the new URL where the izrada web trgovina user is to be redirected and also an indication of how many seconds the cijena izrade web stranica internet browser ought to delay prior to asking for the new URL.